Hi, I'm Dan Kim - Product & Marketing Exec in Retail/F&B/Restaurants/Consumer Goods - Founder of Red Mango
Dan Kim's Bio:
Dan Kim is the founder, chief concept officer and creative director of Red Mango. He is a product and brand marketing executive who enables consumer-focused companies to accelerate revenue growth initiatives with trend-forward product innovation, disruptive brand partnerships, generationally relevant advertising, and influential digital media. His expertise is based on a unique hybrid of technical, financial and creative skill sets that can efficiently commercialize food & beverage, retail, consumer goods and franchise concepts, especially those that value health & wellness.
Dan has industry-leading experience in:
- Product integration of healthy lifestyle trends supported with influential consumer messaging;
- High-impact social media, online branding, and Generation Y/Z engagement;
- Public and media relations, especially for new concept introductions;
- Due diligence for concept acquisition opportunities;
- Consumer trend research, analysis and forecasting;
- Packaging and retail environmental design;
- Franchise sales and support systems.
Dan also has a strong technology background launching consumer-centric web and mobile solutions for services such as guest loyalty, digital ordering and payment systems, as well as innovative apps like the Red Mango Froyo Finder. Dan is the recipient of the inaugural Digital Executive of the Year awarded in 2013 by the Restaurant Social Media Index (RSMI) and Foodservice Technology Conference (FSTEC) to the top food & beverage “social rockstar who has the ability to see the future of digital marketing for foodservice brands.” He also has broad experimental and commercial experience developing location-based marketing solutions with leading tech companies that include Facebook, Google, and Foursquare.
Dan has extensive experience working closely with board of directors, private equity, venture capital and investment banking groups on a wide range of transactional and advisory engagements. Since 2012, Dan has been an active member of the Young Entrepreneur Council, an invitation-only group of business innovators under the age of 40. Dan is a contributing writer for national publications including The Washington Post, Franchising USA, and Inc. Magazine.
Industry honors include:
- The HALO Award (honoring “chains that are making genuinely positive contributions to a healthy, active lifestyle through both menu and messaging”) (2014) - Food News Media
- Digital Executive of the Year (2013) - RSMI/FSTEC
- Marketing Excellence Award (2013) - Produce Business Magazine
- Minority Business Leader Award (2012) - Dallas Business Journal
- #1 Smoothie & Frozen Yogurt Chain (2011) - ZAGAT
- #1 Healthy Options in Fast Food (2011) - ZAGAT
- 40 Under Forty (2010) - Dallas Business Journal
- Entrepreneur of the Month (2010) - Restaurant Business Magazine
- Outstanding 50 (2010) - Asian American Business Development Center
- Hot Concepts Award (2009) - Nation’s Restaurant News
- Scientific Excellence Award (2009) - SupplySide West
Additional information, media appearances and publications are avaialble on Dan's LinkedIn page.
Dan Kim's Experience:
Founder & chief concept officer at Red Mango2006 - Present | Dallas, TX
Founder, chief concept officer and creative director of Red Mango, a leading brand and franchisor of frozen yogurt, smoothies and juice. Started the company in 2006 with a group of investment bankers, and led growth of system to 350+ units in the Americas with system sales of over $100 million. Raised over $30 million in private equity financings to assemble top management team, develop scalable manufacturing capabilities, create efficient supply chain networks, and implement national marketing programs. Received numerous industry honors including two top ZAGAT awards and the Nation’s Restaurant News’ Hot Concepts award. Currently driving product development, menu innovation, technology integration and digital marketing to increase customer frequency and expand use occasions. Also in charge of consumer goods, brand licensing, and strategic alliance opportunities that generate new revenue streams and strengthen consumer brand affinity. Previously held the CEO position which led a team of store operations, supply chain, real estate and franchising executives to build a highly scalable franchise sales and support infrastructure.
Consulting advisor at BRIX Brands2013 - Present | Dallas, TX
Branding, product innovation and creative marketing advisor for BRIX Holdings, a multi-brand franchising company that owns the Smoothie Factory, Red Brick Pizza, Souper Salad and Greenz restaurant concepts. Conduct due diligence for investment team on turnaround and growth acquisition opportunities. Advise board of directors and business presidents on health & wellness positioning, menu optimization, new product design, digital marketing, and creative development.
Chief financial officer, treasurer and secretary at Kotura (acquired by Mellanox Technologies)2001 - 2006 | Los Angeles, CA
Recruited by venture capital investors to help lead strategy, operations and debt/equity financings for this photonics company that sells optical semiconductors/chipsets to the high-speed communications industry. Kotura was acquired by Mellanox, a publicly-traded leading supplier of end-to-end InfiniBand and Ethernet interconnect solutions and services for servers and storage.
Owner/Photographer at Dan Kim Photography2005 - 2006 | Los Angeles, CA
Started a successful digital photography business in the competitive Los Angeles market. Focused on wedding, event, corporate and commercial services. Provided unique documentary-style coverage, fashion-forward executive portraits and Hollywood studio-style headshots. Expanded business by aggressively marketing services online, and developing a network of freelance/studio photographers, retouchers and printers.
Senior director of finance & strategy at Stamps.com1999 - 2001 | Santa Monica, CA
Recruited by the chief financial officer of the nation's first Internet postage provider to help plan and execute the company's $63 million initial public offering and $373 million secondary offering, as well as its $300 million acquisition of iShip.com. Also conducted detailed analysis of new business opportunities, managed the company's financial model, and developed business intelligence reporting systems. Worked closely with leading venture capital and institutional investors (which included Vulcan Ventures and Chase Capital Partners), as well as investment banking underwriters and analysts from Goldman Sachs, Smith Barney and other leading Wall Street firms.
Investment banking analyst intern at JP Morgan1996 - 1997
Worked in client teams to advise media and entertainment companies on financing and M&A transactions. Prepared pitch decks and strategy recommendations for existing and potential clients.
Investment banking analyst at Donaldson Lufkin & Jenrette1998 - 1999 | Los Angeles, CA
Developed financial models and performed analytical research to support underwriting and advisory services for companies in the consumer goods and retail space (e.g., J. Crew, Kroger). Performed financial analysis for complex due diligence assignments.
Financial analyst intern at Deloitte1995 - 1997 | San Francisco, CA
Developed financial models and provided quantitative support for Deloitte's valuation services group on engagements ranging from M&A purchase price allocations to IP appraisals and FAS 123 option valuations. Worked 20 hours per week while attending UC Berkeley full time.
Investment banking analyst intern at JP MorganMay 1996 - September 1996 | New York, NY
Recruited into this highly selective internship program from a national pool of top undergraduate business majors. Built financial models and conducted industry research to support financing, restructuring and M&A transactions for global media and entertainment companies. Created strategy recommendation decks for clients. Responsible for updating comparable company valuation databases.
Dan Kim's Education:
University of California, Berkeley - Walter A. Haas School of Business1994 – 1998B.S.Concentration: Business AdministrationActivities: Regents’ Scholar Cal Alumni Leadership Scholar Delta Sigma Pi Beta Gamma Sigma
Dan Kim's Interests & Activities:
Retail, Food & Beverage, Restaurants, Consumer Goods, Product Innovation, Digital Marketing, Social Media, Advertising, Web & Mobile Technology, Consumer Trends, Health & Wellness, Menu Development, Franchising, Private Equity, Venture Capital, Investment Banking, Design, Photography, Frozen Yogurt, Smoothies, Juice